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Katherine: The rising star in Digital Wonderlab's User Experience team

INSIGHTS | 23rd November 2023

Article by Heather Duhig

Join us as we spotlight Katherine Shotliff, a recent addition to the Digital Wonderlab family, who has swiftly become an invaluable member of our team. Although her time with us has been brief, her impact has been profound, not just within our team but also with our clients. Katherine's journey is a testament to the power of enthusiasm, dedication, and a strong work ethic in the tech industry.


A perfect fit for our culture:

Katherine's integration into the Digital Wonderlab culture has been seamless, thanks to her robust work ethic and thorough approach to research and delivery. She's a natural at asking the right questions and confidently challenging norms, making her a perfect fit for our dynamic environment.


Bridging the gap between client desires and user needs:

One of Katherine's key strengths is her adeptness in handling the often challenging disparity between what clients want and what their users actually need. Her ability to build strong relationships at every level of her involvement allows for these conversations to be productive and insightful.


Rapid growth and future prospects:

Under the guidance of Laura Pinkstone, our Head of UX, Katherine is rapidly deepening her knowledge. Her past experience and outside interests have significantly contributed to her understanding of our mission to make the world a better place through digital solutions. We have high hopes for her continued growth and future success within our team.


Infectious enthusiasm and fresh ideas:

Katherine's enthusiasm and dedication are contagious. She has brought curiosity and fresh ideas to the team, effectively handling our biggest client projects. Her ability to capture needs, update clients regularly, and offer support to our UX & UI teams demonstrates her integral role in our organisation.


Praise from colleagues:

Laura Pinkstone, Head of UX, commends Katherine for her immediate contribution and solid foundation-building with clients. Deborah Fortescue, Head of Strategy and Client Services, echoes this sentiment, highlighting Katherine's high energy, eagerness to learn, and valuable contributions to projects.


Katherine's journey at Digital Wonderlab is just beginning, but her impact is already significant, highlighting the crucial role women play in advancing the tech industry. Her talent for UX design, along with her seamless integration into our culture, underscores the invaluable perspectives and skills that women bring to technology. As a promising figure in our team, Katherine exemplifies the growing influence and importance of women in tech.


Are you looking for innovative digital solutions crafted by talented professionals like Katherine? Reach out to us at Digital Wonderlab to explore how our team can support your digital journey. Let's collaborate to create impactful digital experiences together.

About the author

Heather Duhig

Marketing Manager

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