Laura Pinkstone and Nathan Baranowski opened day 2 of the Business Exchange SW Charity Conference discussing the power of the User Experience (UX) and data flow
The 2021 Business Exchange South West Charity Conference
NEWS | September 27th 2021
NEWS | September 27th 2021
Laura Pinkstone and Nathan Baranowski opened day 2 of the Business Exchange SW Charity Conference discussing the power of the User Experience (UX) and data flow
Article by Nathan Baranowski
UI/UX design guru Laura Pinkstone and Chief wondermaker Nathan Baranowski opened day two of the event where they discussed the power of User Experience (UX) and data flow, including personalisation and creating seamless online and offline experiences.
The discussion looked at some key points to consider before setting off on your digital journey and how every step of any stakeholder journey needs to be identified to ensure your website will meet the needs of the various types of target audience.
We introduced Jenny Perez, Fundraising & Communications Manager for MentoringPlus to share her experience working with Digital Wonderlab and how working together, transformed their website into a digital presence they were proud to share with their users.
Your website shouldn't be an island
INSIGHTS | September 1st 2021
We've produced a FREE eBook to help you deliver an integrated digital experience. Take a look at our top 5 tips on delivering an integrated digital experience and why it's more important than ever for your business.
Your website is the primary entry point to your customer. It's your digital shop window and your opportunity to stand out, to tell your story and to engage with your audience - both now and in the future.
Yet your website should never be an island. It should be truly integrated as part of an ecosystem, working hard for you and your purpose as part of a clear digital strategy.
About the author
Nathan Baranowski
Digital Strategy & Solutions Architect
Chief Wondermaker and Head of Big Thinking, Tech Innovation & Solution Design at the wonderlab of all things digital, Nathan is the lead data scientist and "Super Thinker" in the team - and makes a great cup of coffee (or two).